Action Hotels unveils third property in Oman
MUSCAT, December 14, 2016
Action Hotels, a leading three- and four-star hotel developer the Middle East and Australia, has announced the formal opening of its third property in Oman.
The 151-key Mercure Sohar is Action's ninth collaboration with AccorHotels and the first Mercure-branded property in the portfolio.
The hotel welcomed its first paying guests on December 1, 2016 and early business enquiries have been encouraging.
Mercure Sohar brings Action Hotels' portfolio to 12 operational hotels and 2,181 rooms in six countries with the total pipeline set to take Action to 3,000 rooms by 2017.
Alain Debare, chief executive officer of Action Hotels said: 'I am delighted to announce the opening of Mercure Sohar. Sohar port and free zone is an important link in Oman's commercial industry and this ideal location means we are confident the hotel will be a successful addition to our portfolio as we continue to work towards our goal of 5,000 rooms by 2020.'
Olivier Granet, managing director and chief operating officer for AccorHotels Middle East said: 'As a leading global hospitality company within the region, we are delighted to debut the Mercure brand in Oman, a brand with a robust international network and commitment to quality. With six hotels in operation and three in the pipeline with our partner Action Hotels within the region, we value this relationship and look forward to widening our footprint as well as building brand equity in Oman.' - TradeArabia News Service