Park Hyatt Jeddah, a member of US-based Hyatt Hotels Corp, has been awarded the Best Innovative Concept – Hospitality Award at the third annual Middle East Hospitality Expansion Congress (Mehec) in Abu Dhabi.

“Hyatt is proud to be one of the first international hoteliers to bring discreet, contemporary luxury to Saudi Arabia,” said Thierry Bertin, vice president sales and marketing, Hyatt Hotels & Resorts – South West Asia.

“We are delighted the industry’s leaders recognised the innovative design concept of Park Hyatt Jeddah at the Mehec awards," Bertin added.

The 142-room Park Hyatt Jeddah Marina, Club and Spa is located in the heart of the city in the Al Hamra District at the Equestrian Club of Jeddah, offering views of the Red Sea and the King Fahd Fountain.

French interior designer Gilles Quiffet and architect Patrice Hart fashioned the luxury guestrooms that fuse a European style with Arab-Andalusian architecture.

An independent judging panel - made up of Asian and European hospitality leaders - judged nominees based on criteria including how sales, cost control and profitability have enhanced competitive edge or responded to the global crisis, the ability to create new ideas/solutions/ approaches to solve problems to enhance the competitive edge of the company, and the demonstration of outstanding leadership and exemplary performance. – TradeArabia News Service