Souq.com, a major online and marketplace platform in the Middle East, hosted a highly engaging event to enable and empower sellers and SMEs to grow their businesses in the region.

Souq Engage 2016, the first of its kind conference, provided an integrated platform for sellers to interact with the Souq.com leadership team and accustom themselves with the company’s new offerings.

The interactive sessions and workshops witnessed participation by over 200 sellers- allowing them the opportunity to share their experiences and learn best practice from fellow sellers at the event held yesterday (October 11) at Dubai World Trade Centre.

Ronaldo Mouchawar, co-founder & CEO of Souq.com introduced  Souq.com ‘s new innovations and seller programs - “Fulfilled by Souq” and “Souq Selling Centre”, especially designed to empower sellers to grow their businesses as well as provide a significant selling experience to their customers.

“Fulfilled by Souq.com” is an innovative programme built on the foundation of an advanced fulfilment network that offers unparalleled benefits to both sellers and customers. Mouchawar also highlighted the role and importance of SMEs in the e-commerce ecosystem today and Souq.com’s commitment to help them overcome the challenges in the industry.

Mouchawar said: “Sellers are the backbone of Souq.com’s success and with this endeavour; we are constantly innovating across our platform and investing in technology that gives them the power to build and grow their business.

“As the largest e-commerce platform in the region, we are always looking for opportunities to not only broaden our horizon, but also help our sellers and consumers optimize their e-commerce experience. We are committed to assisting sellers in kick-starting their businesses online and further equipping and coaching them to grow profitably with us.”

Wisam Daoud, COO of Souq.com added: “With our new initiative ‘Souq  Engage’, we empower SMEs to grow their business faster via interactive sessions, which helps them understand ‘Souq Selling Center’ and the powerful tools it offers - providing a multitude of ways to grow through the e-commerce platform.

“Start-ups and SMEs need solid technology platforms, technical assistance, robust last mile delivery network and market exposure to develop and grow their business and that’s where Souq.com comes in as a strategic partner to help create business opportunities for growth.”

An award ceremony was also held to honour the top sellers across different categories such as electronics, fashion and home & kitchen, as well as awarding the overall best performers of the year. – TradeArabia News Service