Max reopens store at Dubai's Mirdiff City Centre
DUBAI, March 17, 2016
Max, a leading value fashion brand across the Middle East and North Africa (Mena) region, has reopened its newly renovated store at Mirdiff City Centre in Dubai, UAE.
The store, which had a complete makeover, now features modern layouts, a brand new store design and more merchandise in order to create an enriching customer experience.
The grand opening was marked with a ribbon cutting ceremony followed by in-store activities including photo booths, spin the wheel, and a surprise for the first 100 shoppers in-store.
Ramanathan Hariharan, chief executive officer, said: “This is a great store that will allow us to position the Max brand differently in the market and showcase our merchandise better. We adapted the store format, size, layout and experience in line with customer feedback to ultimately ensure our customers continue to have a seamless shopping experience.”
The latest Spring collection from Max is now available in store, which includes a wide range of on-trend women and men’s fashion, kids wear as well as household goods, footwear, toys, cosmetics and accessories to choose from. - TradeArabia News Service
