Easa Saleh Al Gurg Group, has added to its retail portfolio the new brand Kare Design as part of a soon to be launched retail concept in the UAE.

 

The exclusive franchise and agency agreement for the UAE was signed by Abdulla Al Gurg, group general manager, Easa Saleh Al Gurg Group and Peter Schönhofen, founder and chief executive officer of Kare Design recently, said a statement.

 

“Easa Saleh Al Gurg Group is focussed on further developing our retail portfolio with brand partnerships that help us reach out to consumers. Our priority is to build our capability in marketing niche brands that set standards in retail excellence," said Al Gurg.

 

"We are anticipating and responding to new tendencies in how and where people look for furniture and accessories. Kare’s design philosophy matches the cosmopolitan vibe of the UAE and we are confident that the products will amaze our customers,” he said.

 

Since 1981, Kare Design has been surprising its customers and retail partners worldwide with an incomparable and inexhaustible variety of new furniture, lighting and furnishing accessories, all expressing an intense passion for design, said the statement.

 

These include discoveries from obscure artisan workshops and unique pieces of furniture creating a 'wow' effect, as well as crafted solid wood furniture, it said.

 

“Everything but ordinary, this is the Kare philosophy while delivering excellent design products for a good price and quality value. We don’t just sell furniture; we display things you love in a theatrical decoration and ambience. Our products narrate design stories from rock star moods to New York loft atmosphere," said Schönhofen.

 

"Each year 50 per cent of the 4,000 items in our product assortment is renewed and developed with in-house talents and designers. Decorating living areas in homes, offices, restaurants and hotels with outstanding furniture light or accessories is our forte. This franchise agreement will open a new frontier for Kare Design’s trends and innovations in design, which will fulfil the aspirations of furnishing enthusiasts,” he added.

 

With its own stores in Germany and Austria, 200 brand partners worldwide and 2000 trade customers, Kare inspires cosmopolitan spirits and young people of all ages in over 40 countries with an enthusiasm for individual furnishing, the statement added. - TradeArabia News Service