Max, a leading value-fashion brand in the Middle East, has reopened its flagship store in Bahrain City Centre.

The new store is spread out over an area of 15,000 sq ft, and is amongst Max’s largest stores in Bahrain, said a statement from the company.

Max’s new store follows the latest concept of the brand with an improved look and feel focused on improving the customers’ shopping experience, it added.

Celebrating the occasion, Max invited members of the media as well as its loyal customers for a day of festivities, which included activities like face painting studio, balloon twisting activity, candy bar and breakfast catering. While the kids also had the opportunity to meet and take pictures with Barney the dinosaur.

Moreover the store featured live mannequins in its windows showcasing Max’s latest collection throughout the day.

The event also marked the beginning of the fashion brand’s eagerly awaited ‘Up to 50% Sale’ that will last until the end of the month, said the statement.

Max is available in seven locations in Bahrain which include: Bahrain City Centre, Oasis East Riffa, Segaya, Seef Mall Muharraq, Oasis Muharraq, Seef Mall Isa Town and Marina Mall, it added. – TradeArabia News Service