Gitex Shopper Spring 2015, one of the biggest consumer electronics retail shows in the Middle East, opened today (April 1) in Dubai, UAE, featuring a mix of regional and global brands and retailers offering deals on over 35,000 products.

Opened by Sami Al Qamzi, director general, Department of Economic Development, Dubai, the shopping extravaganza runs until April 4 at Dubai World Trade Centre.

The opening has seen thousands of visitors enjoying the fun festival atmosphere, with music, entertainment and a host of competitions and prizes up for grabs. The event offers unmatched prices and bundle deals on a wide range of technology, communication and entertainment products.

Shoppers have already snapped up deals on TVs, laptops, and a broad spectrum of electronic gadgets, with the smartphone segment once again expected to dominate sales, and a number of low-cost market entrants such as VSun and OBI Mobiles vying with big name brands for the spotlight, a statement said.

The new Shopper Smart Living has also welcomed thousands of visitors eager to peruse the new co-located show. Visitor sentiment has been positive, with many shoppers eager to snap up the latest white goods, lighting and security systems, eco-friendly devices and home and lifestyle appliances.

“Extending the festival bonanza of Gitex Shopper Spring to our new co-located Shopper Smart Living has given shoppers an even wider choice and opportunity to stock up on the latest in consumer IT and home tech products – there’s no doubt that this show is a crowd-pleaser,” said Trixie LohMirmand, senior vice president, Dubai World Trade Centre (DWTC).


Axiom Telecom, E-City, Emax Electronics, Jacky’s Electronics, Jumbo Electronics, Plug Ins Electronics, Sharaf DG, Samsung Gulf Electronics, Toshiba and Wiko are all amongst the big name retailers and well-known brands offering unbeatable prices, promotions and giveaways.

“With over 130,000 people expected to attend Gitex Shopper Spring 2015, we’re excited to once again be part of the largest consumer electronics exhibition in the region,” said Mohammed Hilili, general manager at Lenovo Gulf & Saudi Arabia.

“Following Lenovo’s tremendous successes in previous editions, we are showcasing the world’s first 9 carat solid gold laptop and launching the Lenovo S60 smartphone exclusively at Gitex Shopper Spring. As with every year, we will have fantastic promotions and bundles on select Lenovo devices.”

Marco Vocale, head of Corporate Marketing at Samsung Gulf Electronics, said: “We are excited to introduce our SUHD TV at the show - our new flagship TV completely redefines the viewing experience with Nano-crystal technology. Shoppers will also have the chance to experience and pre-order the Samsung Galaxy S6 and Galaxy S6 edge.”

Mahesh Chotrani, assistant vice president, Jacky’s Electronics said: “At Jacky’s Electronics we are always striving to provide and be a part of joyful and exciting moments for our customers. We are offering a once-in-a-lifetime experience for shoppers to win a dream vacation to any destination, worth Dh25,000 ($6,800).”

Visiting the show will also give visitors the chance to win a Mitsubishi Pajero Elite, solid bars of gold, Emax vouchers and a range of Samsung products from smartphones and microwave ovens to printers and monitors. The final day of the show brings even more entertainment, with the 7Days Shopper dance competition – visitors to the show will help to determine Dubai’s best dancer. – TradeArabia News Service