The upcoming ‘Big Boys Toys 2014’ show in Dubai, UAE, will host one of the most extravagant gatherings of the world’s leading brands in marine, cars and adventure sports.

Taking place from October 3 to 5 at Skydive Dubai, Big Boys Toys offers an unparalleled experience of the most innovative and futuristic products available today, and is the highlight of this year’s Eid Al Adha celebrations in Dubai.

Bringing together a unique collection that appeals to high-net worth individuals from the region, more than 100 exhibitors from around the world will showcase their most exclusive and never-before-seen products and services.

“The Middle East is one of the 10 largest luxury goods markets with sales exceeding $7.77 billion. Out of these, Dubai accounts for 30 per cent of the regional luxury market according to Bain & Company’s 2013 report,” said Biju Jayaraaj, chief executive officer, Artaaj Events, the organiser.

“With the region’s strong affinity to luxury brands, Big Boys Toys is best positioned to target affluent residents across the Middle East, particularly in Dubai, with an array of extraordinary, unique and luxurious products across various segments such as specialty cars and bikes, along with custom-built off-road and underwater vehicles and gadgets.”

Among the products that a few lucky visitors will have a chance to experience are the Triton Submarines, the world’s deepest diving submersible equipped with a transparent pressure hull for a visually captivating underwater view; Rage Buggies, the ultimate off-road vehicles tested by World Rally and Formula One drivers; and Deep Trekker, an innovative remotely operated underwater camera.

Other marine products to be showcased include the Seabreacher, a diving machine that can jump up to 90 degrees out of water; C-explorer 5 Submersible, the world’s first underwater limousine; Zapata Racing Flyboard, the ultimate gadget for freestyle stunts and Jetovator, a gadget that turns a jet ski into a flying machine.

Among the other off-road and vehicle products to be highlighted at the show are the T-RM, the first Tacita supermoto; Elmoto, a 100 per cent electric eco-friendly bike; DTV Shredder, a hybrid product that combines motocross and ATV with board sports; Airwheel, a one-wheel balancing transportation device; and Onewheel, the self-balancing electric skateboard.
 
Thrill-seekers will have a chance to whet their appetite for high adventure with adrenaline pumping experiences and products, and car lovers will have an opportunity to enhance the aesthetics of their rides amongst other once-in-a-lifetime experiences, said Jayaraaj.

The show also provides a platform for exhibitors across each category to showcase the latest one-of-a-kind luxury and unique products including interactive offerings like simulation, archery, shooting, gaming and RC zones. Meanwhile, the outdoor arena will allow the visitors to witness live demonstrations and entertaining water adventure experiences. The categories include drive, lifestyle, marine, aviation, digital, wellness, adventure, off-road, ride and fashion.

The event is expected to draw over 40,000 visitors

Skydive Dubai is located at the base of The Palm Jumeirah, between Dubai Marina and Jumeirah Beach Residences.

Big Boys Toys 2014 will be open from 3 pm to 10 pm on October 3, and from 1 pm to 10 pm on October 4 and 5. The tickets are priced at Dh100 ($27.2) per day. - TradeArabia News Service