Samsung has launched its latest mobile phone, the Galaxy S III, the third generation the Galaxy S smartphone in Bahrain.

The launch ceremony at Sheraton Bahrain Hotel was attended by officials from the company and Samsung's Bahrain dealers Bin Hindi Informatics.

The phone, which the company says is "designed for humans and inspired by nature", recognises users' voice and understands their intention.

The smartphone is powered by Android 4.0 Ice Cream Sandwich and comes with enhanced usability and practicality to make life easier, said Samsung Gulf Electronics telecommunication group general manager Ashraf Fawakherji.

The Samsung Galaxy S III is now available at leading retail stores in Bahrain and costs BD249.900 ($663). – TradeArabia News Service