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Samsung launches GenNext Smart TVs

Amman, May 16, 2011

Samsung Electronics Levant has partnered with Yassin Group Electronics to launch its new range of Smart TVs that is set to redefine the home entertainment experience in Jordan.

The Smart TVs line-up combines elegant design with a wide range of smart features that offers viewers the most out of their entertainment experience, said a Samsung statement.

Unveiling the 'Future of Digital Home Entertainment,' at a glittering event in Amman, Sangsuk Roh, president of Samsung Electronics Levant, said “Samsung continues to blend technology and art to take TV design one step further and the Smart TVs range offer the most exciting home entertainment experiences we have ever created."

"We have developed smart new features and applications based on our “Smarter Life” concept and combined those with innovative design. Samsung’s Smart TVs offer the ultimate viewing experience and will redefine the way users experience home entertainment,” he noted.

"Combining smart content and smart experience, Samsung Smart TVs offer an immersive viewing experience with its minimal aesthetics and 3D impact, as well as a new world of web-connected TV entertainment and allows users to easily search for movies, TV shows, browse the web, explore Samsung Apps, chat with friends and much more."

From a design perspective, Samsung's new “ONE Design” 5 mm ultra-slim bezel on premium LED TV models impacts the viewing experience by liberating 3D pictures from the TV set, said Roh.

In addition, Samsung has launched a Total 3D Solution, which includes a groundbreaking 3D Audio technology that simulates the height and depth of audio track by distinguishing between foreground and background sounds to create an immersive experience.

Complementing the stylish elements in any home, Samsung Total 3D also includes the world’s slimmest 3D Blu-ray player; the BD-D7500, that comprises smart features and epitomize Samsung’s 3S concept design philosophy—symmetric, slim and slot-in.

"Adding to the experience, Total 3D Solution brings the company’s Silhouette -designed 3D active glasses, which are now the world’s lightest 3D active glasses at merely 28 gm and greater comfort thanks to the new placement of printed circuits and batteries behind each ear," Roh explained.

A stylish new wireless charger which charges up to four pairs of active 3D glasses through an elegant, glossy black cylinder further complements Samsung’s Total 3D Solution, he added.

Samsung’s new 3D glasses use Bluetooth instead of infrared signals to sync with the 3D TV, meaning the glasses do not need to have line-of-sight with the TV set.

According to Roh, the Samsung Smart TV line-up includes a range of LED, LCD and PDP TVs in order to provide a minimalistic, more immersive viewing experience.

Adel Yassin, CEO of Yassin Group Electronics, said: “We are so pleased to be partnering with Samsung to supply the Jordanian market with all the latest technologies.”

“We hope that the availability of the Smart TV will satisfy the Jordanian consumer and introduce a new form of entertainment at home that combines fun and relaxation all in one place,” he added.-TradeArabia News Service




Tags: Samsung | Jordan | Smart TV | GenNext |

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