Leading digital lifestyle provider BenQ has launched its new E-Series LED TV in the Middle East offering customers a cost-effective and superior home cinema viewing experience.

The E-Series features USB Multimedia ports, providing viewers easy connections to movies, photos and music, said a BenQ statement.

With the SRS JoySurround technology on the BenQ E-Series, users can enjoy rich enveloping sound quality through two built-in 8W speakers and a 10W subwoofer for enhanced bass effects, it added.

BenQ general manager for the Middle East and Africa, Manish Bakshi, said: “As the world’s leading monitor brand, BenQ is constantly investing in research and development to develop products that are innovative, dynamic and offer optimum value-for-money.”

The new E-Series is now available in the region with the E42-5000 model retailing for Dh2999 ($816.4) and the E46-5000 model at Dh4499 (1224).

“Our new E-Series LED TV perfectly showcases BenQ’s use of industry-leading technology; equipped with a Reflection Defense Panel that reduces reflections caused by other light sources in the room, the E-Series provides 27.3 per cent more contrast in comparison to other TVs,” Bakshi noted.

“In addition the new E-Series was developed to deliver 28 independent colour-calibrations that accentuate every hue ensuring viewers are treated to high-definition visuals that are always true to life,” he added.