Merle Norman to host skincare event in Dubai
Dubai, May 25, 2010
Merle Norman, the leading American skincare and makeup brand, is holding a four-day skincare event at the Festival Centre, Dubai Festival City starting tomorrow (May 26).
The lifestyle event, “Do Your Skin A Favour” will be held from May 26 to 29, during mall hours, and is open to all women.
Skin assessments will be conducted by experts manually, using a personalised face sheet followed by a skin analyser machine, which provides scientific diagnosis and description of customer’s skin.
“The Do Your Skin a Favour event is being held to offer our customers a scientific evaluation of the skin type, and provide them the right beauty tips. It has been timed to help the customers tide over the harsh summer temperatures by using appropriate cosmetics,” said Mamta Thakkar, UAE general manager of Merle Norman.
The modern diagnosis system determines precise measurements of elasticity, moisture levels, wrinkle and pigmentation, temperature, skin tone and sebum quantity.
The consultation includes a Q&A session to accurately discern customer’s skin needs and concludes with a recommended facial treatment.
To complete the experience, the skin expert shares the techniques during the treatment and helps the client to make an informed purchase decision. A gift is given to each customer upon purchasing two or more cosmetic products.
The clients then receive a follow up call on a mutually agreed time, to assess client progress and measure product effectiveness.-TradeArabia News Service