Dubai-based Beautybay, the beauty concept from multi-brand retail conglomerate Landmark Group, has opened new stores in the northern emirates Fujairah and Ras Al Khaimah of the UAE.

“Beautybay was launched at the Oasis Centre in March this year and is expanding rapidly according to plan – we have opened five doors in six months,” said Shuja Jashanmal, CEO, Beautybay.

“Fujairah and Ras Al Khaimah have always been on our radar due to the commendable economic growth of these Emirates, presenting promising markets for us. Our product portfolio attracts and caters to locals and expatriates alike.”

Keeping with the trademark Beautybay store format, the stores feature exclusive brand stations and category bays.

Geared to provide a holistic shopping experience, these stores provide in-house fragrance consultants, professional make-up artists and skincare specialists providing personalized beauty advice and care, a statement said.

“Beautybay is a retail concept that promises to offer a welcoming retail environment with warm customer service and a wide variety of exclusive and value products,” Jashanmal continued.

“With more store launches in the pipeline and expanding exclusivity in brands, Beautybay is poised for robust growth in the beauty sector,” she added. – TradeArabia News Service