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Sony launches slimmer, lighter PS3

Dubai, August 20, 2009

Sony Computer Entertainment Europe (SCEE) has launched its new PlayStation3 (PS3) system, featuring 120GB hard disk drive whilst being significantly slimmer and lighter, with reduced power consumption.

Available in stores the first week of September, the new PS3 will be priced at Dh1,299  ($354). The current PS3 will also be reduced to Dh1,299.

While PS3 reached more than 23.7 million [10.1 million in PAL territories] in its first two years, global sales of PSP hit more than 52.9 million [17 million in PAL territories]. Rapid adoption of PlayStation Network has seen more than 27 million global registrants [11.1 million in PAL territories]; delivering 560 million downloads and online sales over $280 million.

New payment system

Access to PlayStation Network content and services, including videos and comics will be made even easier from September with the availability at retail of PlayStation Network voucher cards in $20 and $50 denominations, allowing consumers to purchase from the PlayStation Store without the need for a credit card.

“PlayStation Network opens up a genuinely unique entertainment experience,” said Andrew House, SCEE president and CEO.

“This is no longer just for hardcore gamers, but for everyone. We believe that everyone enjoys entertainment differently and should have the choice as to what entertainment they consume and exactly how they consume it.  PlayStation is the gateway to that entertainment.”

Launch of “minis”

PSP saw more content, more choice and more ways to play.  The gaming experience on PSP will be enhanced by “minis”, a new category of bite-sized games on PlayStation Network.

“Minis” will be available on October 1, alongside the launch of PSP go, with more than 35 developers around the world delivering more than 50 games by the end of the year.  Meanwhile, choice was brought to life with two new colours for PSP-3000; turquoise green and blossom pink on sale from November, either standalone or turquoise green bundled with LittleBigPlanet.

Heavy Rain

David Cage of Quantic Dream presented a dramatic update to the much anticipated PS3 title. The game catapults players on an emotionally driven, dramatic journey in which their every move can have a tangible impact on the way the narrative unfolds, providing players with an intense, immersive and original experience, said a statement. – TradeArabia News Service




Tags: Dubai | Sony | Playstation3 | PS3 | Playstation Network |

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