Verbatim unveiled its new family of Store 'n' Go Micro USB drives in the Middle East.

The ultra-small, ultra-friendly USB devices are stylish and designed with the ultimate convenience  requirements of today’s highly mobile and fashion-conscious consumers, said a company statement.

The new range of ultra-rugged USB drives provide storage capacity of upto 8GB of data, allowing users to store music, photo, video and data files.

Measuring only 30mm long, 12mm wide and 2mm thick, the drives weigh a miniscule 1.2 grams and are designed to be attached to a key ring, PDA or cell phone, enabling data to be carried with you, while you are on the move.This makes the products fashion accessories for the users.

Store ‘n’ GO drives come in a variety of attractive colours, allowing customers to choose the colour best suited to his or her personal taste.

The new drives will be available in the stores in the Middle East, with different colours for each of its varying capacities 2GB (orange), 4GB (green) and 8GB (purple).

Compatible with  Windows and Mac operating systems,the new line of micro USB drives  offer read and write speeds of up to 30MB/sec and 13MB/sec for the 4GB and 8GB devices and up to 19MB/sec and 9MB/sec for the 2GB device.

To achieve capacities of 2, 4 and 8GB in such an ultra-small, ultra-portable form factor, Verbatim Store 'n' Go Micro USB drives feature new system-in-package (SIP) technology.

SIP technology encapsulates all of the electronic components into a single miniaturised and sealed unit. As a result, the tiny drives resist water, dust, physical shock, electrostatic discharge (ESD) and are small enough and tough enough to take almost anywhere.

'We’re excited about our new Store 'n' Go Micro USB Drives because while they perform data storage duties just like ordinary flash drives, they’re much more portable and rugged due to the smaller encapsulated SIP form factor,' said Ziad Arab, sales manager, Verbatim Middle East.

'The new range of drives allows users to safely store and share their content anywhere on the go with an added style and colour in an ultra-compact form.'

For security conscious PC users, the Store ‘n’ Go Micro USB Drives also include password security features to protect sensitive data, while allowing a public zone for open access and sharing of non-sensitive content.-TradeArabia News Service