United Colors of Benetton has launched its 2008 winter collection for women, men and children.

Despite the weather, UAE trend setters are already buying must-have items for their winter wardrobes such as jersey dresses, layered striped sweaters, and cargo pants, claimed the company.

Snug, colourful, and an irresistible source of temptation characterises the new United Colors of Benetton winter 2008 collection, said Anil Nair, business manager, Benetton UAE.

“Benetton is famous for its winter collection, and those with a keen eye for fashion who crave something different after a long summer are always the first in store buying the new pieces,” added Nair.

The new womenswear range includes the New Woman, Sweet Military, Hot Road Folk and the Box North Pole collections.

For men, there is the Montreal Metropole Du Quebec collection which features Parisian chic and hi-tech simplicity.  The sports loving man will find the essential easy to wear casual pieces in the Le Mariniers Du Nova Scotia collection.

Then there are the new children’s collection, the girls collection and the boys collection.

Benetton’s new winter collection is now available in Dubai at the Deira City Centre, Mall of Emirates, and Jumeirah Centre stores, and in Abu Dhabi at Al Raha Mall.-TradeArabia News Service