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LG sees 38pc growth in TV sales

Dubai, July 22, 2008

LG Electronics has reported a 38.2 per cent growth in TV shipments across the Middle East and Africa region in the first quarter compared to the same period last year.

The company, which ranks first in terms of demand for visual display products, said more than one million television sets were shipped across the MEA region during the first quarter this year. It said more than 250,000 TV units were sold across the GCC in the first half of this year, representing 22 per cent of its total MEA sales.

According to a recent research report by Display Search on global TV shipments, nearly 11 million TV units are expected to reach the Middle East and Africa region this year. Total shipments into the region this year are likely to increase by 8.3 per cent over 2007.

'LG's continued success in the panel display sector is mainly due to its technologically superior products which help enhance the overall viewing experience. At the same time, great attention is paid to style, design and use of colour,' said K W Kim, CEO of LG Electronics Middle East and Africa Regional Company. 'In addition, the growing trend of following international sports events has also led to increased sales of larger and more sophisticated flat screen products.'

According to LG’s 2008 first quarter results, overall sales increased by 32.1 per cent to $3.808 billion triggered mainly by high demand for flat screens. LG LCD TV sales saw 82 per cent growth while plasma TV sales rose by 18 per cent and monitors by 30 per cent over 2007 sales figures. PDP module sales witnessed 17 per cent year on year growth owing to demand for LG’s plasma TVs and 32-inch monitors. - TradeArabia News Service




Tags: LG Electronics | LCD | Plasma TV |

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