Halal food, lifestyle sectors to grow 6pc
DUBAI, September 22, 2015
The global halal food and lifestyle sector is expected to grow six per cent by 2020, according to selected findings from the State of the Global Islamic Economy Report 2015/2016, which will be released in full at the end of this month.
The report has been commissioned and supported by the Dubai Islamic Economy Development Centre (DIEDC) in partnership with Thomson Reuters, and in collaboration with DinarStandard.
In partnership with the DIEDC and Dubai Chamber, leading source of intelligent information for businesses and professionals Thomson Reuters, is organising the second edition of the Global Islamic Economy Summit (GIES), which will take place on October 5 and 6.
The summit will bring together more than 2,000 business leaders to discuss issues and opportunities in the growing Islamic economy.
It will tackle challenges in family tourism, halal food, pharmaceuticals and personal care, fashion, media and recreation, as well as other important aspects of the Islamic economy.
The global Muslim market spent $142 billion on travel last year, and is expected to reach $233 billion by 2020.
The most popular destination countries for Muslim tourists were Malaysia, Turkey and the UAE, which is outpacing other countries in terms of hotel development.
To meet that growth, new channels are being created, such as HalalBooking.com, a travel search and booking website for Halal-conscious travelers. The website expects their bookings for their Turkey-based hotels to reach 10 million per hotel by the end this year and next year.
Although the halal travel sector, also known as 'shariah-compliant', is expected to grow 8.6 per cent by 2020, some investors are still reluctant to invest in 'Muslim-friendly' hotels, for fear of revenue loss associated with not serving alcohol.
Banqueting, however, has been considered a viable alternative revenue-generating option for dry hotels.
Riyanto Sofyan, chief executive officer, Sofyan Hotels, said: “The halal tourism industry is not limited to Muslims, but rather extols Islamic values that are universal and inclusive, helping to broaden our market reach and attract a wider customer base, regardless of religion.”
The halal food sector is expected to grow 5.8 per cent by 2020, with the demand for ethical treatment of animals alone resulting in a $100 billion organic food market, said a statement.
Although the principle of treating animals is embodied within Halal food, educating Organisation of Islamic Cooperation (OIC) countries about the Halal sector and its standards and accreditation continues to be a challenge, it said.
The Muslim media and recreation sector, another topic of discussion at the 2015 GIES, has also seen an increase in demand, with new emerging media channels tailored for Muslims. This sector, expected to grow 5.5 per cent by 2020, is still facing a number of challenges because of public perception that Islamic content is restricted to the religious or educational.
Contrary to the rest of the fashion industry, which is facing financial pressures as a result of global recession, the modest or Islamic fashion sector continues to expand. The Islamic fashion sector accounts today for about 11% of the global fashion industry, and is expected to grow by six per cent by 2020.
Some of the key challenges facing the sector are the need to adopt a wider perspective when incorporating Islamic values throughout the modest fashion value chain, the lack of unified payment platforms, and variations in customs rules and regulations across countries.
Majid Saif Al Ghurair, chairman, Dubai Chamber, said: “Through the years we have seen how Islamic finance has grown to become a mainstream offering at financial institutions, and a similar pattern is unfolding within the halal lifestyle sector of the wider Islamic economy.
"From clothing, to food to pharmaceuticals, the demand is steadily growing and what is really needed, at this point, is information for the average Muslim consumer on what is available and where. This is where the ‘State of the Global Islamic Economy’ Report will serve the discerning Islamic finance and halal lifestyle consumers.”
Abdulla Mohammed Al Awar, chief executive officer, DIEDC, said: “Muslims across the world are increasingly receptive to the diverse and sophisticated Muslim-friendly products and services that have become available over the years, especially in Western countries and multicultural societies. Ideas to help Muslims better navigate this growing market and live a more balanced and content life carry huge business potential.”
Nadim Najjar, managing director of Thomson Reuters, Middle East and North Africa, said: “Thomson Reuters is proud to spotlight the rapidly-growing and multifaceted Islamic economy in the inaugural edition of the ‘State of the Global Islamic Economy’ Report.
"With impressive growth figures predicted over the next five years, diverse sectors within the Halal lifestyle market are asserting themselves in the global economy, boosted by Muslim consumer buying power. This report will provide an invaluable tool for key stakeholders in navigating emerging trends in the industry.” - TradeArabia News Service