Samsung Electronics, a leader in consumer electronics, has launched a social media competition that invites fans to submit their ideas on features to be included in the new Samsung Eco Bubble washing machine.

The winners will get a chance to win a trip for two people to Korea or Samsung’s Galaxy Tab 10.1.

The four-week competition, which started on November 10, encourages consumers in the Mena region to share their innovative and trendy ideas on the Samsung Smart Home Mena Facebook page. Entries will be evaluated on the basis of originality and creativity, a statement said.

“Samsung is all about innovation and this unique competition gives us the chance to interact with our consumers to get an idea on features they would like us to include in our state-of-the-art Eco Bubble Washing Machine. We are asking consumers to be creative,” said Sang Sok Roh, Samsung Electronics Levant president. “For instance, they can suggest adding a built in mp3 player to the Eco Bubble in order to listen to music while doing laundry – the possibilities are endless.”

“It is very important for us to always be in direct contact with our consumers in order to know exactly what they are looking for. This will not only help us come up with new ideas but provide our consumers with products that satisfy their needs and add value to their lives.”

Samsung’s latest Eco Bubble technology has revolutionary features offering up to 70 per cent energy savings, the statement said.

One of its most impressive features is the bubble generator that allows the detergent to dissolve faster into the water, at colder temperatures. The softer bubble action forms a cushion around the clothes to avoid any damage even to the most delicate items. – TradeArabia News Service