Times Television Network, a leading Indian television group, said it has launched its services in the UAE in collaboration with leading telecom operator and TV services provider Etisalat.

Times Television Network, which reaches more than 100 million viewers every month in India, said with this tieup all its channels, Times Now, ET Now and Zoom will be available in the emirates.

'The launch of Times Now, ET Now and Zoom in the UAE extends our international reach to 26 countries worldwide,' remarked managing director and chief operating officer Sunil Lulla.

'Dubai is a large and important market since it has a significant Indian population and we are happy to partner Etisalat for our launch,' he said.

'The channels will prove to be popular with the large and affluent Indian and South Asian communities in the UAE, where they will be able to receive the latest breaking news, analysis and business updates,' he added.

'At Etisalat, we always endeavour to provide the most refreshing and relevant content to our esteemed customers,' said Etisalat e-vision chief executive officer Humaid Rashid Sahoo said.-TradeArabia News Service