Nail artists from the region participating in an upcoming beauty event in Dubai will be able to display their talents and compete with the best nail care technicians and win prizes.

Beautyworld Middle East is opening tomorrow (June 1) to run until June 3 at the Dubai International Convention and Exhibition Centre.

“Beautyworld Middle East is the showcase for professionals in the beauty industry and wellness in the region whether it is for hair styling professionals, make up, nail care, perfumery or skin care products and services,” said Elaine O’Connell, senior show manager of Beautyworld Middle East.

The event is the largest beauty exhibition in the region giving its 15,000 or more visitors’ direct access to over 700 exhibitors, a statement said.

The exhibition will include a nail competition Nail It! sponsored by OPI, leading manufactures nail products for salon professionals. OPI products are is distributed by the Nazih group, one of the key exhibitors and partners of Beautyworld Middle East.

International experts will be flown in from the US to judge the categories and give the participants tips at pre-competition workshops.

The competition categories at this year’s Beautyworld Middle East will include: Fantasy Nail Art – a 3D nail art competition using any medium, Nail Art - flat nail art competition using freehand techniques or air-brush and Classic Manicure - full professional manicure competition.

The Nail It! By OPI competition categories will also include Spa De Luxe manicure, Tip Overlay, and Sculpting where top professionals in the field can demonstrate their talent and technique. – TradeArabia News Service