IDdesign, a lifestyle store with furnishing products and ideas for modern living, has launched a new range of unique lighting designs focused on glamour and extravagance.

Interior lighting can have a profound effect on our moods, our comfort and even our ability to process information, according to studies.

The furniture, which surrounds us, the form and design of our appliances and the space, which separates them are all, can be seen as a direct expression of our own personalities, a statement said.

"It is not the mood of the light as much as the mould it comes from," says Ajai Dayal, general manager, retail and marketing for Easa Saleh Al Gurg Group, of which IDdesign is a member.

"We have long been associated with some of the most contemporary pieces of interior furnishing, and lamps and lighting are a pivotal. They have the ability to say so much about you in an instant and can sum up your character or that of the room through one simple fixture," he added.

The Crystal Bowl hanging lamp is a highly glamorous addition ideal for very special light effects, with a metal chrome plated frame and glass crystal. “In a show of blatant, unadulterated excess in modern elegant design, the Rosette hanging lamp with adjustable mounting, features a gleaming metal lamp shade with floral plisse design and show-stopping glass tassels,” he said.

The new IDdesign Ball Pendent hanging lamp with round polypropylene balls in red and orange is a far cry from mundane. The light spheres on nylon strings attached to a large white ceiling plate are a head turner, he said.
 
The Omega table lamp with chrome base and white glass blends classic and modern design, and is by far the most subtle of the range, said Dayal.

IDdesign offers a complete range of furnishing products and ideas for modern living, ranging from sofas, bed sets, children's furniture, dining, out-door and Office@Home furniture.

The company’s ‘mydesign’ service, where any customer can have access to their very own interior designer, who will guide them through the maze of interior design – advising on furniture, accessories, wallpapering, paint work, and even flooring – so they can all be professionally coordinated and styled giving peace of mind is an ideal service for people with a busy lifestyle and is extremely popular, said Dayal.

The lighting range offered by IDdesign is available at its stores in The Mall of the Emirates and Diera, Dubai and Al Wahda Mall, Abu Dhabi, he said. – TradeArabia News Service