Danube Building Materials, one of the largest building materials companies in the region, has opened a showroom at the Bawadi Mall in Al Ain, marking its second retail showroom to be based within a mall.

The Dh15 million ($4.08 million) Danube Buildmart venture will cater to individual homeowners and designers, and is part of the construction, building materials and shop fitting leader’s Dh100 million expansion plans for its retail complex chain.

Spanning an area of 15,000 sq ft, Danube Buildmart in Bawadi Mall offers products from a host of reputed international and regional vendors under a single roof, including chandeliers, wall paper collections, curtains, carpets, luxury sanitary ware, Venetian blinds, wooden flooring, garden accessories, home décor and soft furnishings such as quilts, mattresses, towels pillow covers, among others.

The store also has a design centre, where customers can take floor plans of their houses and benefit from expert advice from consultants on which products suit their needs, as well as from consultation and after sales services dispensed by Danube’s interior design experts.

“The opening of Danube Buildmart in Bawadi Mall will create an important dynamic in the home interiors trade in Al Ain by providing a wide expanse of product choices right within the city,” said Khalifa Abdullah Al Dhaheri, Acting Director - Al Ain Branch, Abu Dhabi Chamber of Commerce and Industry (ADCCI).

“This development holds much potential to boost the local economy and thereby contribute to Abu Dhabi’s economic growth,” he added.

All products in the retail complex are installed in an actual home set-up, thereby allowing customers to enjoy a more personalised shopping experience with excellent service and design assistance.

In addition, Danube Buildmart offers a personalised retail store experience with excellent service, design assistance, and inspiration to help people redecorate their homes.

At present, there are seven retail outlets under the ‘Buildmart’ banner, which are located in Dubai, Abu Dhabi, Ras Al Khaimah, and Al Fujairah in the UAE; and in Bahrain and Saudi Arabia.

Rizwan Sajan, chairman, Danube Building Materials, said: “The opening of our second mall outlet follows the success of our initial venture at Dubai Festival City. This new undertaking demonstrates our steadfast commitment to position Danube Buildmart as an outlet where consumers can find what they are looking for – high quality home interior and soft furnishing products at very affordable and reasonable prices.”

“We continue to build up our presence in the UAE, amidst the continuous construction activities being undertaken in this market,” Sajan added.

“We are also looking at expanding our presence in the GCC region by opening more stores in strategic regional locations. Our next Danube Buildmart outlet will be located at the Ibn Battuta Mall in Dubai and Dalma Mall, Mussaffah, Abu Dhabi will be open to the public in April this year,” concluded Sajan. – TradeArabia News Service