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Pearl Dubai backs amFAR’s AIDS programme

Dubai, December 12, 2009

Dubai Pearl, a top mixed-use luxury development, has contributed Dh2.5 million ($680,000) in support of amFAR, a foundation for AIDS research, at the Cinema Against AIDS Dubai 2009 event held in Dubai.

The event was held at the Dubai International Financial Centre (DIFC) in the presence of Queen Noor of Jordan and a host of celebrities such as Matt Dillon, Christina Ricci, Mandy Moore, Mostafa Fahmi, Ragaa El Geddawi, Elham Shahine, Samir Ghanem and many more.

Dubai Pearl, being implemented by Pearl Dubai, is a Dh15 billion ($4 billion) world class, mixed-use luxury development overlooking the Palm Jumeirah island.

Abdul Majeed Ismail Al Fahim, chairman of Pearl Dubai, said: “AIDS remains a very serious, global social issue, about which most people continue to be poorly informed. By sponsoring an event of this stature, we are delighted to join hands with amfAR, one of the world's leading non-profit organizations to help rid the world of this pandemic.”

“We consider it our moral responsibility to further the fight against AIDS by educating the global community and extending support for medical research in this area,” he added.

The contribution of Dh2.5 million came from the auctioned amount of an exquisite two-bedroom Bellagio Residence at Dubai Pearl.

Santosh Joseph, CEO of Pearl Dubai, said: “We sincerely congratulate the buyer for selecting something as priceless as this Bellagio Residence that will be a retreat unto itself. We are sure that he will be enjoying the timeless elegance offered by Bellagio. We would also like to welcome him to Dubai Pearl’s community, where well-being is balanced through a seamless ‘work play stay live’ experience.”

The event was organized by amfAR for the third consecutive year as part of the Dubai International Film Festival 2009 (DIFF).

Cinema Against AIDS is one of the key global events that amfAR has been successfully organising to raise funds for its programmes and build awareness on AIDS. – TradeArabia News Service




Tags: Dubai Pearl | Aids research | amFAR | Cinema Against AIDS | Bellagio |

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