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The Dragon names O2 advertising consultant

Manama, July 29, 2009

The Dragon Hotel and Resort, the first hotel and resort of Amwaj Islands, a cluster of manmade islands off the northeast coast of Bahrain, has appointed O2 Marketing Communications as their advertising and PR consultant.

The Dragon, managed by Gama Hospitality Consultants, is a BD22 million ($58 million) luxury hotel and resort and first hotel to inhabit Amwaj Islands. The project is one of the few in Bahrain which offer a range of exquisite accommodations, seafront views and is located close to the Bahrain International Airport.

The Dragon Hotel and Resort is a gateway of luxurious accommodations including suites, chalets and VVIP Villas overlooking the Arabian Gulf.  From private infinity pools and terraces to exclusive Jacuzzis and futuristic elevator lifts, the Dragon Hotel and Resort provides guests with a variety of choices and a range of features, said a statement.

To compliment this, the Dragon offers a selection of leisure and entertainment facilities which are also open to the public, including water sports, fine dining establishments, premier sea front lounges, conference and banqueting venues and services as well as a first class salon and spa.

“We have high hopes for the Dragon Hotel & Resort, not only as a premier destination in Bahrain but in the Mena region,” said Amitabh Mathur, director of Gama Hospitality Management.

“We are confident that our vision of transforming this project into a lavish all inclusive resort will be effectively attained through the expertise of O2 Marketing Communications,” he added.

O2 Marketing Communications will provide the Dragon with exceptionally creative advertising services and comprehensive public relations strategies for all of the project’s components in order to effectively launch the brand in Bahrain and the region while providing effective market engagement and full publicity.

“The Dragon Hotel & Resort is a phenomenal opportunity to showcase our marketing and public relations capabilities in the fields of hospitality and tourism,” said Samer Nassif, general manager of O2 Marketing Communications, Bahrain.

“We are looking forward to launching this unique concept in the region and working hand-in-hand with Gama Management Consultants in attaining their objectives.” He added. – TradeArabia News Service




Tags: Bahrain | O2 Marketing | Dragon Hotel |

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