Al Aqili Furnishings (AAF), a leading provider of flooring and interior solutions, has introduced a new retail concept called Decoworld, which opened its first showroom in Dubai.

Aimed at providing customers a full-service destination for all their furnishing needs, Decoworld will combine AAF’s exclusive brands of flooring, fabrics, window and wall coverings, lighting, furniture and accessories all under one roof.

This opening follows the successful launch of Decoworld Kuwait late last year. AAF is celebrating its 12th year of business.

“There has been a remarkable increase in demand for high-quality furnishing products over the past few years,” said Shahriar Khodjasteh, group marketing director, AAF.

On display at Decoworld will be an eclectic mix of contemporary and chic home furnishings, innovative lighting solutions, luxurious textiles and stylishly understated accessories from over 35 international brands.

With a huge variety of products on offer in specialised areas of interior furnishings, everything can be tailored to the customers’ requirements, making sure that every home can be as unique as the customers themselves, he explained.

“We are constantly striving to bring new and innovative concepts to the market and we strongly believe that Decoworld is a suitable platform for our customers,” he said.

'Decoworld is very unique and would be the first such concept where customers can come in, choose their furniture, choose their flooring, choose their fabrics and curtains, choose their lighting and get decorative advice should they need it.'-TradeArabia News Service