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Omnia architectura eyes ME market

Dubai, May 7, 2008

Omnia architectura, part of Omnia sanitary ceramics range developed by European lifestyle brand manufacturer and ceramics specialist Villeroy & Boch, is set to boost its presence in the Middle East.

The company sees tremendous potential for growth amid the current construction boom in the region with a total of 3,339 projects, estimated to be worth over $2.8 trillion now, underway, said a company official.

Omnia architectura is responding to the current strong demand in the building sector for functional, rectangular washbasins and corresponding WCs, bidets and baths with a range extension,' he said.

'The Omnia architectura line comprises products with focus on water-saving besides offering extremely attractive value for money.'

Villeroy & Boch is now supplementing it’s range with two new compact bathroom elements that lend themselves to use in smaller bathrooms and offer great flexibility in the commercial sector in particular.

'The Omnia architecura compact WC that has been shortened to 35.5 x 48 cm is fitted with the Aquareduct water-saving function.'

'With the Aquareduct innovation one can reduce the volumne of WC flushing water from the standard 6 liters to 4.5 liters – with the same flushing effect. Thanks to Soft Closing and Quick Release, it is more hygienic, quieter and easier to clean.'

The aim in developing Omnia architectura has been to offer planners and architects a modern, deliberately purist design, which is suitable for diverse applications and also offers scope for individual interior design solutions.

'The design is defined by clear lines: Identical radii for the outside edges and basin rims provide for harmonious, parallel contours. Omnia architectura also combines design and functionality in great style.'

The strikingly flat washbasins are able to hold an amazingly large volume of water and feature a practical anti-splash rim, wet and dry areas are clearly separated from one another and the shelves are completely level, he explained.

Four different washbasins are available, in 55 cm, 60 cm, 65 cm and 70 cm, plus two smaller handwashbasins (45 and 50 cm).

The line is rounded off by a wall-mounted WC and bidet. Apart from serving as a striking design feature, the pronounced rim also guarantees excellent flushing performance. A concealed siphon and closed sides provide for particularly harmonious aesthetics and enhanced hygiene.

The planning scope offered by Omnia architectura is rounded off by a comprehensive range of rectangular baths.

These cover the most diverse requirements in lengths from 140 cm to 190 cm and widths from 70 cm to 90 cm. Shower solutions are available from the Geos architectura line, in a design to match the Omnia architectura sanitary ceramics and baths, the official said.-TradeArabia News Service 




Tags: Construction | Middle East | Onmnia | washbasin |

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