V Producers, a subsidiary of Viola Communications, has signed a contract with the leading Egyptian production house Final Cut to establish V Final Cut.

The announcement was made at a Press conference at Burj Al Arab in Dubai.

V Final Cut will act as Viola Communication’s full service production house and offer the region a full range of production services including film production, TV and radio programmes and commercials, music composition, advertising, feature films and TV documentaries, said an official spokesman.

“The UAE is going through massive development plans across all sectors and has become a centre for hosting various cultural and entertainment events,” said chairman Viola Communications Khalifa Khouri. “Through V Final Cut we seek to contribute to the development of the UAE cinema industry.”

Viola Communications is the first agency to establish a joint venture with Final Cut. Final Cut has served some of the most reputable international organizations including Pepsi Cola International, Shell Oils, Procter & Gamble, Ahram Beverages Company, General Motors, Kellog's and Gillette.

“We are pleased to collaborate with V Producers, who have demonstrated their keen interest and ability to advance production services in Dubai,” said film director and managing partner, Final Cut, Amr Arafa.

Viola Communications has recently commenced operations in Dubai with its first new branch located in the Loft Buildings in Dubai Media City. The Dubai office marks the first step of the long-term expansion plan that Viola Communications is implementing.- TradeArabia News Service