Avaya, a global provider of business communications solutions, is displaying its latest video kiosk and social media integration solutions at major call centre exhibition that opened in Dubai today (June 5).

The two-day Middle East Call Centre (MECC) exhibition is being held at Dubai International Convention and Exhibition Centre.

Avaya’s contact center technology, which extends to mobile devices including tablet PCs, is designed for companies who want to increase customer touch points and assist customers in remote locations via video, a statement said.

With regional increases in social media adoption and the blurring between consumers and businesses on sites such as Twitter, new contact center solutions from Avaya keep customer service agents apprised of feedback from users in real time, enabling companies to respond more effectively to changing market needs, it added.

2012 marks Avaya’s seventh year of showcasing its contact centre leadership at MECC, taking place in addition to innovations such as video and social media integration.

Avaya experts at MECC will highlight companies in the region which have leveraged the Avaya Aura Contact Center Suite to deliver a differentiated service experience across all customer touch points.

"Banks, telecoms companies, hotels and organizations across the Middle East are differentiating themselves in the eyes of customers through alternative service channels which use video and social media integration, and Avaya is delivering these contact centre innovations to the region,” said Mohammed Areff, managing director, GCC & Pakistan.

“Our seventh year at MECC will allow Avaya to demonstrate firsthand to businesses in the GCC and beyond how to improve their sales and services to attract and retain key customers.” – TradeArabia News Service