The fifth edition of the ‘Internet of Things 2018’ will discuss bottom-line impacts, business models and how to monetize data while getting insights on new technologies and opportunities that are brought by IoT.

To be held on March 13 in Dubai, UAE the C-level event focuses on making business out of Internet of Things and is designed to help business leaders and Executives enhance initiatives proposed by their organisations, local governments clients and enterprises for digital transformation projects, reported Emirates news agency Wam.

Focus will be on groundbreaking IoT technologies and solutions that companies can leverage now to optimize business. The event will provide business cases from C-level executives that are in charge of their companies major transformation initiatives like Lego, Tesla, F5 Networks, Konica Minolta, Kaspersky lab, PWC, McKinsey & Co, Du, Microsoft, IBM and many more.

Johan Ehrstrom, CEO of IoT Middle East 2018, said: "The region needs a platform to discuss the business relevance rather than always being technology focused. This event hence blends over 35 speakers, over 400 professional peers and inspiring start-ups with an action packed day filled with hands-on case studies, objective insights, real-world scenarios and excellent networking.