Ericsson, a multinational networking and telecommunications equipment and services company, has appointed Wojciech Bajda as head of industry and society unit for Middle East region.

Bajda will be responsible for driving business growth and capturing market opportunities within the Middle East region with a special focus on energy and utilities, public safety and security; and intelligent transport systems and Smart cities.

Bajda joined Ericsson in Poland in 2000 as a sales manager. During his 17-year tenure with the company, he has held many roles including key account manager for T-Mobile, which was the biggest Ericsson account in Poland at the time. He started his international assignments in 2009 working with Orange and Millicom Accounts in Africa. Prior to joining Ericsson Region Middle East, Bajda led Ericsson’s business in Eurasia consisting of 11 countries from Belarus to Mongolia.  

In 2005, Bajda completed his MBA at the University of Bradford in the UK. Before joining Ericsson he obtained a Master of Science degree in Electronics from the Technical University of Lodz in Poland.

Rafiah Ibrahim, head of Ericsson Region Middle East and East Africa, said: “We are pleased to welcome Wojciech Bajda’s to our leadership team in the region; with the ongoing transformation of all industries enabled by 5G, the Internet of Things and Cloud technologies, Wojciech and his team will drive our plans supporting our customers and industry partners to build a truly connected Networked Society.” - TradeArabia News Service