UAE's telecom operator du today (October 13) launched the first of its Ladies Premium Number Fair, an exclusive opportunity for women to choose and purchase premium numbers to match their lifestyle, at Dubai Ladies Club.  

The fair offers a comfortable environment in which ladies can receive advice on the best package to match their communication needs, while providing them the exclusive opportunity to purchase premium numbers of their choice from du, the company said.  

“The UAE is a hub of innovation and we are proud to have many successful women residing in our country. As a telecommunications company with connectivity at our core, we recognise the importance for today’s modern woman to stay connected with friends and family as well as her work, throughout her day. Women have unique requirements in terms of connectivity and by launching the fair, we aim to provide ladies in the UAE with a personalised service, allowing them to obtain the perfect plan for them. Our agents will provide all the necessary information to help choose a package allowing them to stay on top of all important aspects of their busy lives,” said Fahad Al Hassawi, chief commercial officer, du.

The fair will continue till October 19 (from 10 am to 6 pm daily) at the Dubai Ladies Club in Jumeirah and will later be held across different locations in UAE.

Designated female agents will be able to understand the unique needs of the modern female customers and advise the ladies on du’s plans, premium numbers and exclusive offers. The premium numbers on offer will be exclusive to these du Ladies Premium Number fairs and will not be available anywhere else, the company said. - TradeArabia News Service