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Abdulqader Obaid Ali

Smartworld deploys Cisco solution at new HQ

DUBAI, April 3, 2016

Cisco announced that Smartworld, an Etisalat and Dubai South joint venture company, has deployed the Cisco Digital Ceiling framework to create a smart, highly secure and connected indoor space at its new headquarters in Dubai South.

The implementation brings together Cisco’s secure IT network with an advanced LED connected lighting system from Philips Lighting to enable Smartworld to deliver a more connected, comfortable and intelligent working environment for both employees and guests, a company statement said.

By connecting Smartworld’s building services onto a single converged IP network, the Cisco Digital Ceiling delivers multiple benefits that include human-centric environments, optimized workspaces, streamlined maintenance, and reduced energy consumption and operating expenses, it added.

“We are proud to be one of the first in the region to deploy the Cisco Digital Ceiling framework. The potential of the Digital Ceiling goes beyond optimizing building systems and creates a platform for a new ecosystem of building applications and services,” said Abdulqader Obaid Ali, chief executive officer, Smartworld.

“It gives us new opportunities for transformational applications, analytics and business intelligence, and delivers the essential capabilities needed to make cost savings a reality. Our office building will act as a proof-of-concept for developers and organizations looking to build smart and intelligent buildings in Dubai South and the UAE.”

Cisco’s Digital Ceiling framework and solution sets accelerate digital transformation and extends the benefits of the IoT throughout Smartworld’s facilities, delivering a smart and highly connected environment that maximizes efficiencies and optimizes space utilization.

The energy efficient Philips LED light fixtures are equipped with sensors that are connected to the Cisco Power over Ethernet network. Real-time information provided by the lighting system, such as energy use and room occupancy data, help building managers to make informed business decisions, while workers can use their smartphones to adjust light levels and climate control.

“We are excited to see Digital Ceiling come to life in our region with Smartworld. Its early adoption by a forward-looking organization sets a precedent for more deployments by demonstrating tangible business value and realizing the incredible potential the solution presents,” said Frida Kleimert, head of Channel and Commercial Sales, Cisco UAE.

“The result is a building that is not only smart but also seamlessly connected and highly secure. Smartworld will improve efficiency and sustainability at its headquarters while delivering highly personalized user experiences that improve productivity, safety and comfort of building occupants.”

The Smartworld implementation includes Siemon’s ConvergeIT cabling infrastructure and Philips’ connected LED office lighting luminaires that use PoE and feature integrated sensors and smartphone applications for personal preference.

“By combining our PoE LED connected lighting technologies with Cisco’s network innovations, Smartworld employees are able to personalize their working environment with a swipe of their finger. At the same time, building managers are armed with a wealth of data on energy use and occupancy to optimize their workspace, reduce operational costs and create a more sustainable and pleasant environment. On top of this the lighting system is expected to improve energy efficiency by up to 80 per cent, compared to conventional office lighting,” said Paolo Cervini, market leader – MET, Philips Lighting.

“Structured cabling is critical to building strong IT infrastructures that form the foundation of IP based networks that are vital to the success of any business. By working closely with Cisco, Siemon provided Smartworld with high performance Intelligent Building cabling solutions to best support Smartworld’s long-term digital strategy,” added Steven Foster, managing director, Siemon. – TradeArabia News Service




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