Datamena, the UAE’s largest regional data and digital content hub, has announced the appointment of Abou Mustafa as vice president.

This change comes in response to the rapid expansion of Datamena platform’s customer base, and aims to strengthen the bonds with du to provide a new range of managed services and business solutions, a statement said.

Abou Mustafa’s appointment ensures this seamless alignment in his joint role as the Vice President of Datamena, as well as Enterprise Managed services at du.

“Our commitment to maintaining growth on various levels requires our enrollment into regular development, especially in the leadership positions,” said Fahad Al Hassawi, chief commercial officer, du.

“Welcoming Abou Mustafa to Datamena represents a strategic move by du, due to his proven ability to innovate and develop strategy for the business; he also possesses excellent communication skills and the ability to establish sustainable and efficient relationships with customers, suppliers and stakeholders across the world. In turn, Mahesh Jaishankar, who led Datamena to years of business success and prosperity, will take responsibility of an important strategic role in du.”

"I am thrilled to join the Datamena team and advance the growth of Datamena in the region, as we continue to welcome new partners on board, while capitalizing on the regional and global demand for our solutions,” said Mustafa.

“In a world where we are more connected on every level, be it business or in our personal lives, we see a great opportunity to provide our customers with best-in-breed data hub services, so that they can grow their business, and serve their customers better in the region,” he added. – TradeArabia News Service