Du, one of UAE’s telecom operators, offers access to expert advice and help to customers on how to resolve issues with their mobile, landline, internet or television subscriptions through the ‘du YouTube support videos channel’.

This 24/7 accessible tool allows du to connect to customers through social media to answer common questions and give customers step-by-step advice through short and simple videos, the company said.

There are currently more than 50 videos in Arabic and English available on du’s YouTube channel www.youtube.com/theduchannel and new videos are added regularly.

Ismail Mohammed, senior vice president customer operations, said: “We are committed to reach out to our customers in innovative ways, and social media channels are increasingly becoming a popular medium. It gives them round the clock access to our teams’ expert advice at their fingertips.”  - TradeArabia News Service