Etisalat, the leading telecom operator in UAE, has launched Blackberry App World, an online store, enabling users to discover and download a range of mobile applications for their BlackBerry smartphone.

The application categories include entertainment, games, IM and social networking, news, weather and productivity.

The store is available for all BlackBerry smartphones with a trackball, trackpad or touch screen running BlackBerry OS (device software) 4.2 OS or higher, a statement said.

Customers can download BlackBerry App World directly to their smartphone by visiting blackberry.com/appworld or mobile.blackberry.com, it added.

BlackBerry App World can be accessed over both Wi-Fi and mobile phone networks and automatically presents customers with the relevant catalog of applications available for their specific BlackBerry smartphone model.

“Etisalat continues to bring new and innovative services to the market, and creating an outstanding experience for our BlackBerry customers is a top priority,” said Omar Al Muzzaki, vice president marketing, Etisalat.

Etisalat offers its BlackBerry smartphone customer’s seven subscription options, with six of the packages being offered without any limits in terms of data usage, the statement said. – TradeArabia News Service