SanDisk, the global leader in flash memory cards, has posted a 38 percent year on year (2009 to 2010) unit sales growth in Saudi Arabia.

The company also posted a unit sales growth of 509 per cent during the first quarter of 2011 compared to the same period in 2010.

“As the largest market in the GCC, we have intensified our presence and market development efforts in Saudi Arabia over the past few years, and are now starting to reap the benefits of growth in the market,” said Tareq Husseini, SanDisk’s MEA sales director.

“Our partnership with Ahmed Abdulwahed Trading and their extensive retail and dealer network has increased our product footprint across the country.”

Saudi Arabia's consumer electronics market is forecast to grow to SR15 billion ($4 billion) in 2011 and SR18.37 billion by 2015.

“Demand for consumer electronics goods in the Kingdom is growing significantly and SanDisk’s innovative product range fits well to meet that demand,” said Yaser Ahmed Abdulwahed Anam, director of sales and marketing at Ahmed Abdulwahed, SanDisk's distributor.

“Strong growth in the consumer electronics sector coupled with our strong and established presence in the Kingdom, will drive SanDisk's brand in the market.”

“SanDisk's leadership position in the flash memory market today is the product of years of investment in our channel partners and the market as a whole,” Husseini said.

“We look forward to continuing our growth efforts in Saudi Arabia with our partners to provide our customers with the best in flash memory products,” he concluded.
SanDisk Middle East and Africa (MEA) also recently appointed Binoi Verghese as national account manager in Saudi Arabia. – TradeArabia News Service