Citrix Systems, a leading provider of virtual computing solutions, has appointed Aaron White as regional director, Middle East & Africa (MEA).

Aaron joins Citrix from VMware to lead business development across the region, strengthen its leadership position in the Virtualization and Cloud solutions market and drive the company’s plans for growth. He replaces Antoine Aguado, who departed Citrix towards the end of 2010.

Aaron will be based in Citrix’s regional head office in Dubai, with responsibility for the growing Middle Eastern business.

Starting his career at Unisys, Aaron also spent eight years at Sun Microsystems pursuing sales and business development roles. He has a MSc in Information Systems from the University of Liverpool, UK.

“With the addition of Aaron White to the Middle East team, we are confident in the continued success of Citrix in the region and in our preparation to meet the business challenges in these markets,” said Milos Hrncar, area vice president for Eastern Emea, Citrix Systems.

Aaron’s appointment supports Citrix’s announcement of an ambitious expansion plan for the region that saw the Saudi Arabian office in Riyadh and Qatar open in January 2011, with offices in Doha and Muscat, scheduled to follow throughout the year.-TradeArabia News Service