IIS, a major IT distributor in the Middle East, has signed a distribution agreement with US-based Pano Logic, the leader in zero client desktop virtualization.

IIS will be the sole distributor of Pano Logic technology to resellers in the Middle East and will provide sales and technical training to partners in the region.

“End-user organisations in the Middle East have typically been very early adopters of technologies, and already our partners are seeing interest in desktop virtualization,” said Sherif Azzat, CEO of IIS.

“The size of the opportunity for resellers is significant which makes Pano Logic a strategically important addition to our technology portfolio. As sole distributors of the Pano System in the Middle East we can offer a unique proposition based around the only true-zero client on the market and a radically centralized architecture.”

Pano Logic recently expanded its EMEA channel programme in order to drive an aggressive partner recruitment campaign in the region.

The new and improved programme rewards existing and new resellers of the Pano System with generous margin incentives while supporting their continued commitment through comprehensive training, support, sales and marketing tools, and access to marketing funds.

“IIS has a deservedly outstanding reputation amongst resellers in the Middle East for offering a broad portfolio of technologies and services,” said Chris Hammans, VP EMEA of Pano Logic.

“Its experience in helping resellers deliver virtualization solutions makes IIS an ideal distribution partner for Pano Logic as we look to drive adoption of our zero-client technology in the region,” he added. – TradeArabia News Service