Packard Bell, part of the Acer group, has signed a new partnership agreement with Trigon, a distribution company for innovative IT and consumer electronics within the UAE.

Trigon will market Packard Bell’s product line-up including notebooks, PCs, netbooks, and monitors.

Trigon was the first distribution company in the UAE to be awarded ISO 9001:2000 certification.

“Packard Bell products are stylish, trendy, and easy-to-use and their product focus on indirect business suits us,” said Ghufran Khan, product manager, Trigon.

“The UAE is one of the most important markets for Packard Bell in the Gulf. In Trigon, we have found a distributor with the necessary channel expertise to make Packard Bell products widely available,” said George D Costa, country sales manager for Packard bell brand for UAE/OGCC countries.-TradeArabia News Service