The business intelligence (BI) software market in Egypt has exceeded $10 million, due to massive IT infrastructure investments undertaken within the country in the past 10 years, according to SAS, a leader in business intelligence and analytics.

With aims to help Egypt-based customers maximise BI technologies, the company recently hosted a ‘Corporate Strategy and Performance Management’ (CS and PM) seminar in Cairo, which was attended by over 30 customers from government organisations and companies from the banking, telecom and manufacturing sectors.

“The Egyptian market is overtly embracing analytics, with demand that is growing at a much faster pace compared to the average global growth rate, and more businesses are realising the value on these investments and the kind of positive impact it is having on their decision making process,” said Sherif Fathy, business development manager, SAS - Middle East.

“In a developing country like Egypt, we need these methodologies even more than developed countries, as we do not have the luxury of wasting our limited resources on projects that do not significantly contribute in achieving our strategic objectives of enhancing the quality of life for the average Egyptian citizen,” said Noha Kaptan, advisor to Dr Aly Mesilhy, Egyptian Minister of Social Solidarity.-TradeArabia News Service