Optimiza, a leading regional systems’ integrator, has entered into a strategic partnership with Source Technologies (ST), the leader in financial transactional kiosk solutions in the US.

Under the agreement, Optimiza will become master distributor for ST kiosk solutions in the Mena region, which will enable Optimiza to widen its range of services for the various sectors it serves including financial services, healthcare, government, telecom, enterprises and education.

The partnership was launched during the Arab Advisors 6th Media and Telecoms Convergence Conference held on June 1 and 2 in the Four Seasons hotel, Amman.

“The development and deployment of financial kiosk solutions is complex, so the choice of master distributor was important to Source Technologies,” said John Durnford, vice president international sales, ST.

“Optimiza brings all of the essential skills to such solutions, as Optimiza has a strong presence throughout Mena through subsidiaries and a committed reseller network, and has proven success in Arabising US based applications, as well as the vital skills of being able to integrate Enterprise software into the core financial systems of large banks and Telcos.”

Hazem Malhas, Optimiza CEO said: "Optimiza has become the leader in the region to provide innovative enterprise kiosk solutions with references in most of the regional countries.”

“This has been achieved through the strategic business partnerships which Optimaza has established with the leading manufacturers in such an innovative field,” Malhas added.

“ST is one such company that has deployed thousands of kiosks in the United States in the Financial and Telecommunications industries and has gained many Banks and Telcos as references. Optimiza is proud to announce such a strategic partnership with Source Technologies for the Mena region.” – TradeArabia News Service