Software services company Link Development has launched its second version of the Unified Communications Solutions which works with Microsoft Office Communications Server 2007, an update to the award-winning Microsoft Office Communications Server 2007.

Based on Office Communications Server 2007 R2, Link Development Unified Communications solutions introduce the new features related to telephone call management, such as the management of incoming calls, call delegation feature, team-call group feature and response group service, said an official spokesman.

Additional features enable enterprise cellular telephony users of Microsoft Office Communicator Mobile to set up and control enterprise voice calls through their cell-phones.

User cell phones become one more unified communications endpoint that provide same level of connectivity and control as Office Communicator.

“Our solutions based on Office Communications Server 2007 introduce dial-in conferencing, enabling users to join an audio/video conference by dialing in using telephones on the Public Switched Telephone Network (PSTN),” said CEO of Link Development Hanan Abdel Meguid.

“Today, people and businesses who have adopted technology find themselves struggling between the two worlds of computing and telephony, resulting in too many devices and too many applications that are not linked together. This new technology streamlines communications by combining e-mail, instant messaging, conferencing and voice communications onto a single, unified platform.”

While Unified Communications also has useful social applications, it is the business advantages that make it a growing trend. According to research company Dataquest, the greatest value of Unified Communications lies in its ability to minimise delay in business continuity while on the move. Dataquest estimates the current Unified Communications market to be worth $40 billion worldwide.

Implementing Microsoft unified communications in offices reported dramatic time savings due to more efficient communications and cost savings of 25 percent to 30 per cent over traditional communications technologies.

Forrester Consulting found in a study commissioned by Microsoft  that organizations may achieve significant productivity improvements and cost savings with unified communications.

The Forrester study created from the results of 15 in-depth interviews of Microsoft unified communications customers, found that these customers can achieve more than 500 percent return on investment (ROI) over three years by deploying Office Communications Server 2007. – TradeArabia News Service