i2 has joined hands with world’s leading telecom players in taking part in Mobile World Congress to be held in Spain.

The exhibition, to be held in Barcelona from February 11-14, has attracted telecom firms from Europe, America, Africa, Asia-Pacific and the Middle East.

“The Mobile World Congress is a great opportunity to be exposed to decision makers and influencers throughout the mobile value chain. For us, this is the perfect platform to interact with our target audiences and discuss the current topics in the industry with leading international players,” said i2 chief executive officer Abdul Hameed Al Sunaid.

The region’s’ principle mobile provider, i2 distributes connection products; sim cards and scratch cards; for key operators in the Middle East and Africa.

Through their expertise and positioning in the market, i2 is the official distributor of Nokia. These strong associations are an imperative part to i2 s’ success. In addition, the i2 group has expanded through a new division called i2 logistics - a special arm created to handle the logistic needs of operators in the Middle East.

i2 logistics service offerings are divided into three key categories; core services, which  includes handsets procurement and customization, packaging and delivery; extended services consist of content development, maintenance, software and content embedding and support services, which covers handset Software/operating system upgrades/”SIM-lock.

“The Mobile World Congress has constantly attracted global mobile operator community and i2 has a strong partnership with key operators in the region therefore our participation is of great significance” added Al Sunaid.

The Mobile World Congress event will provide companies in the communication industry around the world four days of exceptional promotional, sales and networks opportunities, the organisers said in a statement. – TradeArabia News Service