Pioneering business conglomerate Yusuf Bin Ahmed Kanoo Group will be showcasing its innovative products at the upcoming Gulf Industry Fair 2018 in Bahrain.

The Northern Gulf’s only event dedicated to promoting industrialisation in the GCC, Gulf Industry Fair 2018, will run from February 6 to 8 at the Bahrain International Exhibition and Convention Centre under the patronage of HRH Prince Khalifa bin Salman Al Khalifa, Prime Minister of the Kingdom of Bahrain, said the event organiser Hilal Conferences and Exhibitions (HCE).

The company, which has been established for over 125 years, covers the GCC (Bahrain, Saudi Arabia, the UAE and Oman), as well as Africa and Europe, in a broad range of sectors.

The YBA Kanoo Group will showcase its portfolio of divisions, including Industrial and Energy, Shipping and Logistics, Real Estate and Kanoo Travel.

YBA Kanoo’s business strategy, Vision 2020, is based on four key pillars: Customer Focus, Transformation Program, Strategic Risk Management and Compliance.

“Gulf Industry Fair is an important statement of presence from the YBA Kanoo Group as we move from being a trading company to a solutions provider,” said YBA Kanoo Group CEO Dr Patrick Chenel.

"It is an ideal platform to showcase our Vision 2020 strategy and highlight the strengths of our operating divisions, and move to approach the market as One Kanoo with a full value proposition," he noted.

"Our co-operation with customers and in particular our key accounts is coming into focus, with a new Key Account Management (KAM) structure in place," remarked Dr Chenel.

“We look forward to leveraging our 125 years of experience, ethical conduct, best-in-class partnerships, advanced business systems and cutting-edge technologies to become an leading solutions provider,” he noted.

Among YBA Kanoo Group’s key customers are Saudi Aramco, Sabic, Ma’aden, Sasref, Adnoc, Bapco and Saudi Electric Company (SEC).

During the Gulf Industry Fair, the YBA Kanoo Group will also showcase the restructuring of its Industrial and Energy division. It has five business units comprising Small to Medium Engineering, Procurement and Construction (EPC); Fabrication and Construction; Operations and Maintenance; Plant and Machinery and Drilling and Chemicals.

“Gulf Industry Fair will be a platform to showcase our service offerings across our five business units,” remarked Industrial and Energy Executive General Manager Fergus Burke.

"YBA Kanoo is one of the most trusted partners in the region, working with world class companies such as Halliburton, BASF, Saber, Grove, Hyster, Perkins and Bobcat," he stated.

“Our Industrial and Energy restructuring aims to deliver improved client solutions to our clients in Saudi, Bahrain and the UAE in particular. This is an ideal forum for our development teams to collaborate with Industry professionals, key clients and develop new opportunities,” he added.

YBA Kanoo’s Shipping division is seeking to expand globally, while Logistics is targeting niche markets in the region.

Kanoo Travel aims to provide state of the art corporate travel solutions, including Meetings, Incentives, Conventions, and Events (MICE), online corporate travel tools and business intelligence.

“The presence of a regional giant at Gulf Industry Fair shows the B2B value, brand building and overall importance of the event,” remarked Jubran Abdulrahman, the managing director of HCE.

Gulf Industry Fair is strategically sponsored by Bapco, National Oil and Gas Authority (Noga), Aluminium Bahrain (Alba) and Bahrain Investment Wharf. The Industrial Facilities Sector Sponsor is Majaal.

Supporting organisations for Gulf Industry Fair include,  AHK Saudi Arabia, the German Saudi Arabian Liaison for Economic Affairs, PHD Chambers of Commerce and Industry of India, Bahrain Solar Association and the Bahrain Industrial Association.

YBA Kanoo is one of the largest, independent family-owned multinational businesses in the Middle East with an extensive portfolio of complementary business units and strategic partnerships across a range of industry sectors.

Established in 1890 as a family trading and shipping business in the Kingdom of Bahrain, the company has evolved into a diversified conglomerate with a physical presence across the Middle East, North Africa, Europe and Asia.-TradeArabia News Service