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InSinkErator forays into Saudi in partnership with Saco

JEDDAH, October 21, 2015

InSinkErator, a business unit of Emerson - the inventor and manufacturer of food waste disposers and instant hot water dispensers for home and commercial use, has signed a deal with the Saudi Arabian Company for Tools and Hardware (Saco), a publicly-listed company specialising in import, export, wholesale and retail of hardware products. 
 
The agreement will provide InSinkErator access to Saco's extensive retail network across the kingdom, said a statement.
 
Mohamed Karam, business development manager for the Middle East and Africa, InSinkErator, said: “We are delighted to team up with a partner with a retail network as widespread as Saco. Consumers in the kingdom are increasingly aware of sustainability and their carbon-footprint and have been demanding state-of-the-art solutions for hygienic and efficient disposal of waste towards contributing to a safer environment. 
 
"Saudi Arabia is one of the main regional markets outside the UAE that we are exploring and we believe that our partnership with Saco will provide us the competitive advantage of a trusted and wide-spread network of outlets where customers can have access to our product range. Going one step beyond conventional waste disposal, our aim is helping reduction of food waste that can also be converted to biosolids or biogas as part of a sustainable waste management approach.”
 
Faisal Al Hamidi from Saco, said: “We are looking forward to displaying InSinkErator products at our retail stores. Through this partnership, we are keen to drive the growth of modern waste management techniques like efficient disposal, it will help both individuals and Institutions to reduce their total waste, increase their kitchen hygiene plus it contributes to a more sustainable society in Saudi Arabia.” - TradeArabia News Service



Tags: deal | Sign | Saco |

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