Agthia Group, a leading food and beverage group in the UAE, has signed a partnership agreement with Monty’s Bakehouse, one of the world’s leading suppliers of bakery items and snacks to the global airline industry.   

The partnership will enable the production of Monty’s Bakehouse goods by Agthia in the UAE, as well as facilitate the introduction of their products into hotels, retail and food service providers within the Gulf region, said a company statement.  

It will also pave the way for Agthia to extend its existing relationships with Etihad and Emirates and to supply other airlines. Monty's Bakehouse customers include Qatar Airways, Cathay Pacific, and Qantas, it added.

Iqbal Hamzah, CEO of Agthia Group, said:  “We had a very successful 2014, and I’m excited to begin 2015 with this announcement. Our partnership with Monty’s Bakehouse will not only add a popular name to our portfolio, but will leverage its relationships with airlines to facilitate the introduction of our brands to the airline industry.”

“Our strategy for 2015 focuses on diversifying our product portfolio and widening our distribution reach, and this agreement satisfies both objectives,” he added.
    
Matt Crane, CEO of Monty’s Bakehouse, said: “We have worked closely with Agthia for the past two years and we have aligned the strategic objectives of both our businesses.”

“Our partnership with Agthia Group will allow us at Monty’s Bakehouse to broaden both our product range and our geographical reach east towards Asia whilst providing additional support to our core clients within the GCC region. These are exciting times for our business and we now look forward to a long and prosperous partnership with Agthia,” he added. – TradeArabia News Service