Gulf Craft launches five new models
Dubai, March 12, 2008
Gulf Craft Inc, the Middle East's largest boat and yacht manufacturer, has revealed five new models at this year's Dubai International Boat Show.
The new additions include two new luxury yachts - the Majesty 77 and Majesty 121; the Silver Craft 37 - Gulf Craft's latest product line up; and the revolutionary Oryx 40 Fly and 46 Fly.
With separate marketing and product strategies behind each of the three brands, Gulf Craft is diversifying and targeting different market niches with different product divisions, Gulf Craft's chairman Mohammed Hussain Al Shaali was quoted as saying.
"Over the last 12 months Gulf Craft has seen a significant rise in the number of European dealerships and customers. Global economic trends such as a weak dollar and a strong Euro have enabled Gulf Craft to increase its market share in Europe.
"Demand is coming from all over the world, especially from Europe, Russia and across the Gulf," Al Shaali said, adding that this year the company is aiming to make sales of Dh500 million.