Bahrain’s labour fund Tamkeen has appointed new representatives for its Community Engagement Initiative, which seeks to boost direct communication with the public and improve the services it provides through its programmes.

The new appointments now bring the total number of representatives to 17, said a statement.

Under the initiative, Tamkeen trains and assigns a number of citizens across the five Bahraini governorates to serve as official representatives in their areas.

Officially nominated by youth, social, and charity organisations, these representatives introduce Tamkeen’s programmes to the public, provide guidance on the programmes that best serve their purposes, and convey people's opinions and suggestions to the concerned departments.  

Yousif Ali, senior manager of customer engagement and support, said: "Tamkeen always works to find efficient solutions and channels to reach out to the public. One of these solutions is the appointment of local representatives with extensive connections that are capable of explaining to the public the solutions that Tamkeen offers to meet people’s needs and conveying their feedback to Tamkeen.

“Given the success of this initiative, Tamkeen is co-ordinating with government and civil society organisations, which includes the five governorates, the Ministry of Social Development and the General Organisation for Youth and Sports to increase the number of representatives to 45 by the end of this year."

Ibrahim Abdullah, a representative of the initiative and vice-chair of Al-Hidd Charity Fund, said: “We look forward to working with the public and to introduce them to Tamkeen’s various programmes and how to benefit from them, in addition to providing them with advice on how to use these programmes to develop their businesses and their careers." - TradeArabia News Service