Manchester Business School (MBS) is launching its new Global Executive MBA (Gemba) programme at a special event on December 8 hosted by the MBS CEO and chief global officer at the Capital Club Dubai.

The part time 20-month Gemba programme is designed for very senior executives looking to move into the boardroom with the aid of a more personalised, intense and international MBA experience working closely with the school’s faculty across the MBS international network and offering leadership coaching and mentoring.

The Middle East launch follows the global launch of Gemba in China, last month. The programme is designed to support academic achievement and personal growth for senior executives.

It comprises three elements – a comprehensive academic programme led by top faculty ; ‘The Reflective Manager’ course aims to evaluate decision making, problem solving and management styles; Gemba+ is a range of additional experiences from high level networking to personal coaching to help define goals, enhance interpersonal skills and build connections.

The MBS Gemba programme is delivered across four MBS regional centres in Dubai, Shanghai, Manchester and Miami.

With Gemba, MBS has created a new blended learning model with 70 per cent face to face contact time to create a more personalised and intense learning and development experience alongside the rigorous academic programme.

Nigel Banister, CEO and chief global officer of Manchester Business School, said: “As a global business school, MBS is at the forefront of business education and we are always looking to innovate to meet the needs of our students and help give them an edge. Gemba is a new programme which aims to act as a springboard to the boardroom for the most senior executives looking to become business leaders.”

“We have created a highly personalised MBA experience with a very high degree of personal contact with faculty and peers, and international exposure across our global network of centres in the key business cities of the world, including Dubai.

“It’s a very different learning and development journey and meets the needs of executives looking for more direct personalised support and much more face to face contact time and networking opportunities, which are highly valued by students. It will be a life transforming experience,” he added.

MBS Middle East Centre has already become the largest and fastest growing regional centre in the MBS international network, with over 1,500 MBA students and an alumni community of 2,000 former students.

Randa Bessiso, Middle East director of MBS, said: “Gemba literally takes students around the world with the MBS network and on a real journey of discovery about themselves, as prospective business leaders of the future.

“In the Middle East, MBS’ success has been based partly on a powerful blended learning model of delivery; Gemba reflects the real desire and demand for a more personalised blended MBA experience that still offers all the benefits of learning whilst working but with substantial direct personal contact with some of the world’s leading thought leaders in their fields. It’s an exciting innovation as we continue to develop our Manchester Global MBA portfolio.” – TradeArabia News Service